Social Media Insights Are Brewing in Yonkers Marketing/media team presents “Yonkers Gets Social!” at hip Yonkers Brewery


Social media workshops are as plentiful as new apps. What makes this one different? To start, our hosts will be serving craft beer. PLUS, it’ll cover marketing, PR, journalism, and digital advertising. PLUS, the speakers will be tailoring it to the Yonkers market. PLUS, it will detail what actually leads to results and what’s just hype.

This July, Yonkers is getting social!theONswitch CEO Nancy A. Shenker is partnering with LoHud’s Christine Gritmon to put on this fun, interactive social media training workshop atYonkers Brewing Co. just in time for Riverfest.  The free workshop on July 29th from 6 to 8PM will teach guests everything they need to know to integrate social media into their business and marketing program and its main ingredient will be fun.


More than 74% of people now get information about places to go, things to do, and what to eat and buy on social media. Says Shenker, “Some people feel they are late to the social media game. So, we’re going to give basic facts and tips in a warm and comfortable environment.” And, those folks who think they are “digital rock stars” will learn about new trends. Adds Gritmon, “In my work as a journalist, social media has not only helped me share my content, it’s actually helped inform and create that content, as with the Hippest Towns contest. Social media helps local media connect with the community, so that we can deliver what our readers want – and make sure they actually see it!”


The venue was selected because of its ambiance and high-tech media system. Says Jackie Rubbo, Director of Creative, Culture and Chaos atYonkers Brewing Co. “Our brewery has been a popular destination for corporate gatherings, from board meetings to creative brainstorming sessions. The high ceiling, exposed brick and relaxed environment paired with our state-of-the-art audio visual system is the perfect place for thinking and learning”!


The workshop will cover social media trends, case studies, and common mistakes; how to use social media in PR, and how to buy social media advertising.  The organizers will be promoting, live tweeting, Instagramming, and videotaping the event, so attendees will get free exposure for their businesses long after the workshop has ended.


Events details:

  • Yonkers Gets Social Event @ Yonkers Brewing Co., 92 Main Street, Yonkers, New York 10701
  • July 29th 2015, from 6 to 8pm
  • Beer samples and discounted snacks will be served
  • Other sponsors: Yonkers Downtown Waterfront BID and 66Main


Register at the link bellow: