Navy Beach (16 Navy Road, Montauk, NY, 11954,  631-668-6868) and MOËT Ice Imperial   will partner with activist and model Lauren Bush to host a special FEED  pop-up shop on Sunday, July 24.  From 1 p.m. until 8 p.m. guests can help “FEED the World” by purchasing a FEED bag, t-shirts, FEED 5 bracelets, teddy bears and scarves.  A limited edition bag, the FEED 10 “Moët Navy Beach Picnic” bag, perfect for a picnic lunch and bottle of MOËT Ice, will also be available for purchase while supplies last.

Navy Beach will also sell the FEED 5 bracelets through the end of July.  Each bracelet purchased provides 5 school meals to a child in need through the United Nations World Food Programme’s School Feeding program. Patrons are invited to donate directly to the FEED Foundation (www.theFEEDfoundation.org) by augmenting their bill.  Servers will provide specific information.

About FEED
FEED Projects began in 2007 with the creation of the FEED 1 bag and the simple mission of creating good products to help FEED the world.  Every product sold has a measurable donation attached to it, and thus far FEED has donated over $6 million to help support the United Nations’ World Food Program and UNICEF.  Support has also been given to DonorsChoose.org, dedicated to promoting healthier school meals and improving nutrition education to kids in America.  FEED products are made with either environmentally friendly or artisan-made materials and are available online and at retail locations around the world.  In four years, FEED is proud to have partnered with companies such as Disney, Amazon.com, Whole Foods Market, Gap, HSN, Pottery Barn, Bergdorf Goodman, Rugby Ralph Lauren, among others.

The FEED Foundation, the non-profit arm of FEED, is dedicated to raising awareness and funds to ensure nutritious school meals for all children as a first step to improving the global food system. In partnership with FEED Projects, LLC, the FEED Foundation has provided over 50 million school meals to children in the developing world through the United Nations World Food Progam school feeding operations. The FEED Foundation is a 501c3 non-profit public charity and contributions to the FEED Foundation are tax-deductible.

About Moët & Chandon
As the world’s leading champagne House, Moët & Chandon takes an innovative approach to sharing magic and celebration with the world.  Since its founding days in 1743 by Claude Moët, the House has taken daring steps and created new celebratory traditions, including sabering, the champagne fountain and vessel christenings.   Moët is often cited as the world’s first international luxury brand, given Jean-Rémy Moët’s expansion to international markets from the late 1700s.  With the largest vineyard holdings in the Champagne region, Moët creates the world’s most-loved champagne from the very best grapes and terroir that the region has to offer, creating unforgettable celebrations around the world every day, with the pop of a cork.

For more information visit www.FEEDprojects.com or www.FEEDfoundation.org.

For further information visit www.navybeach.com or call (631) 668-6868.  For press inquiries, contact Nicole Castillo at WordHampton Public Relations at (631) 329-0050.

On Navy Beach
Navy Beach splashed on the Montauk restaurant scene in 2010.  “One of the most buzzed about new restaurants and bars in Montauk,” The New York Times, Navy Beach was dubbed a “perfect destination for summer dining” by The New York Times. The brainchild of Frank and Kristina Davis, Franklin Ferguson and Leyla Marchetto, Navy Beach is a laid-back, family-friendly waterfront restaurant offering a memorable dining experience for the whole family in a beach setting with coastal food and breathtaking sunsets. Chef Paul LaBue heads the kitchen delivering a high quality fish centric menu with an emphasis on sustainable seafood and local seasonal produce. Navy Beach is all about location, positioned on a 200-foot private beach in Montauk, Newsday named it on of the top five water view dining spots on the East End.  Navy Beach is open for lunch and dinner daily beginning at 11:30 a.m.